In a recent discussion, thought leader Rory Sutherland highlights the importance of being irrational in a competitive market. He argued that startups often do the “rational” thing, creating a red ocean of similar solutions.
There seems to be a glaring gap in incident and case reporting technology: ie. effective tools for resolving minor conflicts, before they escalate into major reportable incidents.
Despite the plethora of incident and case management platforms like Incident.io, CaseIQ, BetterStack, BigPanda, LogicMonitor, FireHydrant, Opsgenie, Rootly, and others, none focus on the subtleties of the everyday workplace instead have followed each other into the red ocean, with similar solutions. The platforms are designed for more significant incidents, and crisis case management, often leaving smaller, potentially disruptive, minor spats, unaddressed.
Consider a typical scenario: a team member feels slighted because they were talked over during a meeting. This might seem minor, but if left unresolved, such incidents can fester, potentially escalating to a toxic conflict later. These also-ran incident and case management tools are too cumbersome for such minor situations. Reporting these spats, through formal channels can feel to the employee and even management, like using a sledgehammer to crack a nut, leading employees to avoid raising these issues altogether.
“Ignore the little things, and one day you may look
back and realize they were big things”
This avoidance stems from a cultural reluctance to “rock the boat.” We’ve been conditioned to believe that these minor grievances aren’t worth the trouble of a formal report, and usually they are not. Also, most of us are just not equipped to address these micro-conflicts ourselves, without making the situation worse. However, left unaddressed these small issues accumulate, eroding team morale and productivity. Therein lies the conundrum: these existing platforms do not cater to the need for addressing micro-conflicts swiftly and effectively without making them into an incident or case to manage.
Enter SpatzAI. Unlike traditional incident management tools, SpatzAI is simply designed to handle micro-conflicts. It empowers team members to address minor spats directly and in real-time, mostly preventing them from escalating into more serious toxic conflicts. The Spatz AI app and team-assisted review platform provide a structured yet flexible framework for micro-conflict resolution, promoting a culture of transparency and psychological safety.
SpatzAI takes a different or “irrational” approach, addressing a niche that is critically needed, yet others seem to have overlooked, all following the same rational. By focusing on the resolution of micro-conflicts before they need reporting, SpatzAI fills a vital gap, of creating a healthier, more productive, and more innovative team environment.
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